advertising – The TechBriefs

When agentic AI meets ad fraud — how bots are breaking digital marketing [Q&A]

Fraudulent advertising has been around for a long time. Of course, the internet has made it easier, but now with […]

OpenAI researcher quits over ChatGPT ads, warns of “Facebook” path

On Wednesday, former OpenAI researcher Zoë Hitzig published a guest essay in The New York Times announcing that she resigned […]

OpenAI is hoppin’ mad about Anthropic’s new Super Bowl TV ads

On Wednesday, OpenAI CEO Sam Altman and Chief Marketing Officer Kate Rouch complained on X after rival AI lab Anthropic […]

OpenAI to test ads in ChatGPT as it burns through billions

Financial pressures and a changing tune OpenAI’s advertising experiment reflects the enormous financial pressures facing the company. OpenAI does not […]

Get ready for ads in ChatGPT

Like death and taxes, ads are an inevitability. This is something that applies to the world of technology, but particularly […]

Google Search now lets you hide sponsored results

Anyone who has used Google Search will have at some point been frustrated by the appearance of “sponsored results” which […]

Putin OKs plan to turn Russian spacecraft into flying billboards

These are tough times for Russia’s civilian space program. In the last few years, Russia has cut back on the […]

In court filing, Google concedes the open web is in “rapid decline”

Advertising and the open web Google objects to this characterization. A spokesperson calls it a “cherry-picked” line from the filing […]

EU fines Google €2.95 billion over adtech abuses

The European Commission has fined Google €2.95 billion (about $3.19 billion) for abusing its dominance in online advertising technology. The […]

Google makes cheaper YouTube Premium Lite available more widely

Google has announced that it is expanding the availability of the recently added cheaper tier of YouTube Premium. The YouTube […]